Every ecom, DTC, and performance marketing event worth flying for: dates, prices, and the side events nobody lists.
Some links may be partner links. Every event here is listed on merit.
Most events pages in this niche are SEO sludge, written by people who've never worked the circuit. This one is maintained by an operator who has. Every "why go" verdict is a real opinion, not a press release rewrite. Past events stay on the page, crossed out instead of hidden, so you can see the whole year at a glance.
Sep 23–24, 2026
Good UK/EU market entry event if you're expanding into Europe. Mostly vendor floor, budget one day, not two.
Sep 23–24, 2026
More adtech/martech vendor floor than DTC-tactical. Send someone evaluating tools, not someone looking for growth playbooks.
Oct 19–21, 2026
The best European performance-marketing room outside of Affiliate World Budapest. Fewer people, more actual deal-making per hour spent.
Dec 9–10, 2026
7,000 media buyers, half of them will try to sell you tracking software. Go for the hallway conversations, skip the main stage.
Jan 10–12, 2027
Same calculus as every year: enormous, enterprise-heavy, worth it for retail media and in-store tech. Lean DTC teams get more from eTail West.
Jan 26–28, 2027
Reliable network maintenance stop. Don't fly across the world just for this one.
Feb 17–18, 2027
Worth a day if you're already targeting German-speaking markets. Not a flight-worthy destination on its own.
Feb 22–25, 2027
Still the best signal-to-noise ratio on the retail conference calendar.
Mar 2–3, 2027
If Amazon is a meaningful revenue channel, this is the one marketplace event worth the flight. Skip if you're under 90% DTC-owned traffic.
Mar 22–24, 2027
Fundraising and exit conversations, not tactics. Bring your deck, not your media buyer.
Apr 7–8, 2027
First-year event - go for the SEA market intel, keep expectations calibrated for a smaller inaugural room.
Apr 21–22, 2027
Useful if in-store/POS tech is on your radar. Skip for pure-play DTC brands.
May 24–26, 2027
The single best entry point if you're eyeing GCC expansion. Skip if MENA isn't on your 12-month roadmap.
Jun 1–3, 2027
Europe's answer to Shoptalk Spring. Same fundraising/M&A energy, better coffee.
Jun 8–9, 2027
Bring your CRM/retention lead, not your media buyer.
Jun 21–23, 2027
Only relevant if subscription is your core model. Skip entirely otherwise.
Jun 22–23, 2027
The best DACH ecommerce room, full stop. Worth the flight if you're operating in or entering German-speaking markets.
Real events, no confirmed date yet. We update this the moment organizers do.
Multiple editions per year (Las Vegas, Amsterdam, London) - check whitelabelworldexpo.com for the next one near you
Go if you're actively sourcing a new private-label product. Skip if you already have suppliers locked in - it's a trade show floor, not a conference.
Spring 2027 (exact dates not yet released)
Originally slated for Mar 4–5, 2026, pushed to Spring 2027. If you already bought a ticket or booth, it auto-transferred - no action needed. New dates aren't public yet; this page will update the moment they are.
2027 dates not yet announced (2026 edition ran Jul 9–10)
Historically a July event. Pencil in mid-year 2027, confirm once dates drop.
New dates, newly confirmed events, and new side events land here first. One email before each season, nothing else.
The main-stage conferences get the SEO articles. The dinners and masterminds running quietly alongside them are where the actual deals happen. This is the one section of this page you won't find replicated anywhere else.
Invite-only · $5M+/yr D2C founders
Invite-only founder networking that runs alongside Affiliate World and Affiliate Summit stops - NYC and Budapest editions have run, and a Bangkok edition (Dec 2026) and Dubai edition (2027) are expected alongside those main conferences. Access is via Luma invite, not open registration. If you qualify and are attending the main event anyway, it's worth tracking down.
Submit it and we'll add it to the list - this is what keeps this page current.
Affiliate World Dubai was originally scheduled for March 4-5, 2026, but was postponed to Spring 2027. Exact dates haven't been released yet. If you already bought a ticket or booth for the original date, it was automatically transferred to the new event - no rebooking needed. We'll update this page the moment official dates are announced.
Affiliate World Asia is the largest stop on the global affiliate and performance marketing conference circuit, held December 9-10, 2026 at the Centara Grand & Bangkok Convention Centre in Bangkok. It draws roughly 7,000 media buyers, advertisers, and affiliate networks and is widely considered the flagship event of the Affiliate World series.
The highest-value events for DTC founders are the ones with real brand-side density rather than pure vendor floors: eTail West for small, curated retail-exec conversations, Shoptalk Spring if you're fundraising or exit-shopping, and Affiliate World Asia or PI LIVE Europe if paid acquisition and affiliate partnerships are the priority. Skip pure trade-show formats unless you're actively sourcing suppliers.
The strongest ecommerce and performance marketing events in Europe in 2026 are DMEXCO (Cologne, September) for digital marketing and martech, eCommerce Expo London (September) for UK retail, PI LIVE Europe (London, October) for performance and affiliate marketing, and Affiliate World Europe (Budapest, July) as the region's flagship affiliate marketing event.
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