$100K to $500K Monthly Revenue
Before Shopiator
$100K/mo, 1.8x ROAS, capped by poor structure
CThe Challenge
This healthcare ecommerce brand was stuck at $100K/month in revenue with a 1.8x ROAS on Google Ads. Their previous agency was running a single Performance Max campaign with no feed segmentation, no Shopping feeder structure, and zero non-brand Search presence. Every attempt to increase budget tanked ROAS below breakeven.
SOur Solution
We restructured the entire account from scratch. Built dedicated Shopping feeder campaigns segmented by product margin and velocity. Launched non-brand Search campaigns targeting high-intent commercial queries. Deployed Performance Max with proper asset groups and audience signals. Implemented our leak detection engine to eliminate $18K/month in wasted spend on irrelevant search terms and underperforming products.
The Result
Within 6 months, the brand scaled from $100K to $500K monthly revenue at a sustained 2.5x ROAS. Google Ads went from 12% of total revenue to 38%. The account now runs 14 campaigns across Shopping, Search, PMax, and YouTube with our scaling engine identifying new growth pockets weekly.
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