Shopiator
All Case Studies
Apparel Ecom

Broke Through the $200K Ceiling

$450K/mo
Revenue
3.1x
ROAS
2.25x
Growth

Before Shopiator

$200K/mo ceiling, agency couldn't scale past it

Google Ads dashboard showing apparel ecommerce brand performance: $256K cost generating $628K in conversion value

CThe Challenge

A premium apparel brand had been stuck at $200K/month on Google Ads for over a year. Their agency kept saying they needed to 'let the algorithms learn' while ROAS slowly declined from 3.5x to 2.1x. The brand had strong products, strong supply chain, and healthy margins, but couldn't translate that into Google Ads growth.

SOur Solution

Our audit engine immediately flagged the problem: a single catch-all Shopping campaign with no product segmentation, and their Search campaigns were bidding on the same keywords against each other. We ran the leak detection engine and found $32K/month in budget waste. After fixing leaks, we restructured into a feeder-converter model with tiered product segmentation. Our scaling engine identified geo-expansion and daypart optimization opportunities.

The Result

Broke through the $200K ceiling within 60 days. Now running at $450K/month at 3.1x ROAS with clear runway to $700K. The founder fired their previous agency within the first week of seeing our audit results.

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